Tod’s Designer – Brand Biography and Information

Tod's is a quality Fashion brand specializing in leather goods...

Tod’s – Designer Brand Information

The beginnings of Tod’s

Tod’s was established in 1978 by Italian Designer Diego Della Valle, in the Marches region of Italy.
Diego Della descended from a family of shoemakers.
• He grew up surrounded by quality fabrics and leather in his father’s shoe making business.
Della studied law in Bologna and moved to New York, after his studies.
• While in New York, he spotted a slipper with a rubber sole and studded embellishments. This was the inspiration for his signature shoe. He took the shoe back to Italy and redesigned it. This soft handmade slipper with 133 studs, soon became the brand’s signature product.
• Della gifted the shoe to a charismatic businessman, who wore it in a television interview, which sky rocketed Tod’s sales and reputation.
• In 1980, Diego Della expanded the business and created the Hogan brand, which originally was a sportswear and sneakers brand.
• Then came Fay, a ready-to-wear collection. Hogan and Fay where both created as a more affordable alternative to Tod’s.
• In 1997, the brand launched its first handbag and leather goods collections.

Late Career

• In 2006, the Tod’s brand presented its first ready-to-wear women’s wear line under the creative direction of Derek Lam.

Trademark

• The Tod’s brand is today best known for their quality and exquisite shoes and luxury goods.
• The brand is best known for the D-Bag and the II Gommino slipper.

Present Day

• Today Tod’s has stores worldwide including Europe, US, China, Japan, Malaysia, Singapore, Hong Kong, Indonesia and Australia.
Tod’s SpA, is one of the leading producer of shoe’s and luxury leather goods.
• In addition to the main label, the brand currently also deals in casual wear under the labels Hogan and FAY.

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